Fair Sweet Fair — August 7–17, 2025

Des Moines’ biggest bash of the summer has officially kicked off! The Iowa State Fair — affectionately themed Fair Sweet Fair this year — is where food, fun, and summer vibes collide in the heart of DSM. Mark your calendars for August 7th through 17th and get ready to make some memories.

What’s Popping at the Fairgrounds

Flavor-Packed New Eats

Get a taste of innovation at the fair’s food stalls this year:

• The High Roller Roll: A $100 lobster roll decked with crème fraîche, caviar, and even edible gold — because why not?
• Quirky and creative eats like Bacon Chicken Ranch Eggrolls, Lamb Wraps, Apple Delight Sundae, and a Korean-influenced Potato Half & Half Corn Dog—some winning scores for flavor and creativity!
• Don’t miss Thelma’s Lemon Blueberry Ice Cream Sandwich — a refreshing treat that’s already a favorite.

Fair Classics & Cool New Twists

• Witness the beloved Butter Cow up close — a fair tradition since 1911. This year’s companion sculpture features Toy Story’s Andy’s Room, celebrating the film’s 30th anniversary.
• Explore Elwell Family Park’s lineup — from demolition derbies and ATV races to tractor pulls and charro performances. Most are included with your fairgate admission!

Family Fun & Contests

• Don’t miss the Iowa State Fair Parade on August 6th at 6:15 PM — a colorful kickoff running from the Capitol down Grand Ave. Over 130 entries are registered, and Iowa PBS will broadcast it live.
• Throughout the fair, catch unique competitions like the Mullet Contest, Chopped-style family cooking challenges, spelling bees, Lego builds, rooster calling, and baby animal showcases.

Agriculture, Music & Local Pride

• Take part in age-old traditions — livestock exhibitions, quilting, baking, woodworking competitions, and everything in between. From llamas to llamas to livestock bragging rights, it’s all here.
• Don’t skip the Bill Riley Talent Search — a family-favorite with homegrown performers showing off their talent.

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What Makes It Sweet — and Why You Need to Go

• With over a million visitors expected, this is your chance to be part of Iowa’s most iconic summer celebration.
• From indulgent eats and carnival thrills to deep roots in agriculture and creativity — it’s a 10-day immersive Midwest experience.
• Perfect for families, date nights, solo adventures, or making memories with friends — Fair Sweet Fair welcomes everyone with open arms.

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Pro Tip:
Want the full schedule, vendor spots, or fair events map? Head over to the official Iowa State Fair site to stay on top of the action.

Enjoy the smells, sights, and treats of the season — and don’t forget the corndogs!